Experts Tips – A Talk With Martin Shervington From PlusYourBusiness

Dear Readers,

I’m cheerful to meet you all with an expert’s tips category post after a long time. This time, you’re going to meet a great blogging personality! We can also call him as “Google Plus Guru”. He is Martin Shervington from

I have been following him on Google Plus from very long and got impressed with his helpful blog posts. This nudged me to grab some answers from him which would let you to use Google Plus to enhance your brand name

The most amazing thing that I wanna share with you is that his lightning fast reply to my questions. Yes, after sending some questions, I’ve shut down my PC in the evening and when I switched it on after my dinner, I got surprised as he had reacted to my queries well.

I feel blessed to connect with this great influential blogger and would like to be a loyal reader of his content. Before checking his valuable replies, let me tell you some priceless details about him and his blogs.

About Martin Shervington

Martin Shervington is a speaker, consultant and coach on all Google Plus stuff. He blogs at and playing the community manager role in He has law & business educational background and working as an executive coach, marketing psychologist & business consultant for more than 20 years. He is now based between the UK and the USA.


To help the businesses, he has created the top team to make the most of the opportunity through Google Plus. Martin wrote a lot of books like “The art and science of Google Plus” “The Celebrity Coach” and “Developmental coaching” and much more by blending psychology and humour. He has also worked in Europe & South America and published books specifically on coaching.

Martin runs two communities on Google Plus named “Plus your life” and “Plus your business” and offer free Google Plus courses through His knee-slapping humour and straightforward approach makes him a unique coach which would shape the way you interact online. He shows much interest to help companies, brands and individual business owners through the product and services of Google including Google Plus and Google Adwords. Moreover, Martin is one of the authors of Social Media Examiner 

Blogs of Martin Shervington

Plusyourbusiness is a captivating blog that contains tips on Google Plus for business and social media marketing hints. It was founded by Martin Shervington in 2013 with 11-50 employees to provide information on Google products and services. Here, you can get Quick starter guide and Academy Level 1 on Google Plus for free.

So, if you’re an individual or business who look for coaching or consultation on Google Apps, Google Adwords, Google Plus and Social SEO, you may make use of its learning resource centre with free courses. Do you desire to skyrocket your Google Plus presence? Then you may go with his paid stuff through Academy

As the Google Plus is integrated into Google search and online business system, you have to use it in an exact way to show up in search and get results. Here, you’ll learn everything to get flying on Google Plus.

You could grasp complete Google Plus course, guides on Social SEO, YouTube channel and so on. So, you may get in touch with him through this blog to improve your business.

Now, you may the check the reactions of Martin Shervington!

Experts Tips – Martin Shervington From PlusYourBusiness

Hi Martin,

1. Why and how you got the passion for blogging about “Google Plus”?

I started on 6th March 2012 and simply saw the potential to connect with people in new ways. After a few days, I began to blog on Google+ itself and people responded so positively that I kept on going.

It is all about building a community of people around your content.

2. Is it essential for the digital marketers to take part in Google Plus Communities?

Communities are hives of activity. There are people there, well, waiting for quality content and conversation. And people want to be a part of something bigger than themselves, in this way communities are a great way to connect with the right people for you.

I do think though that people shouldn’t rely on communities to distribute their content – they still need to build up a profile or a page too. This gives them much more content for distributing content.

3. Most of the bloggers believes that the content shared on Google Plus get indexed better and hold good SERP, is it true? Is Google Plus is important for SEO?

Yes. And yes again. Google Plus is incredible for SEO.

Search for ‘Social SEO facts’ and you will see a case study of how I built communities around my content and achieved over 250,000 visitors to one blog post.

It takes time but building authority is what it becomes about, one relationship at a time.

4. How to share Google Plus post? Please explain the best anatomy of a Google Plus post.

The best bet is for me to give you this link


Anatomy of a Super Engaging Google Plus Post

5. What would be the future of social media, especially Google Plus?

‘Social’ is a way to connect people to ideas, and to each other.

I believe Google+ is right at the heart of a movement to make the Internet disappear, based on what Eric Schmidt – as such, Augmented Reality and Virtual Reality will increasingly start to become part of our lives and social will start to blend in with this much more too.

6. Do you use any Google Plus tool? Share your favourite Google Plus tools/chrome extensions if any.

Yes, and my favourites are: and

Both are awesome.

Thank you so much Martin for you immediate response to my questions. This would insist my beloved readers to understand & do better on Google Plus and acquire good SERPs for their blog posts.

@ Readers

If you wanna learn more about Google Plus and build your brand over there, you may follow the blogs and Google Plus communities of Martin Shervington. He is a clever hard worker, creative genius and friendly guy with a great sense of humour. You may be interested to watch on how Martin sets up his Google Plus Circles

No words to express my joyfulness on this interview with Martin and if you’re keen to be successful on Google Plus, I would suggest you to follow his blogs to enrich your online status.

So, have you grabbed some imperative information through this “Experts tips” category post? Do you already know Martin Shervington and aware of his blogs? If not, would you like to follow Martin on Google Plus?

Share your views in the comment section; I’m eager to talk more about this fantastic Google Plus resource. 

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14 thoughts on “Experts Tips – A Talk With Martin Shervington From PlusYourBusiness”

  1. Thanks for this post Nirmala. I got to know how Martin started blogging at Google Plus, and then how he start building up Google Plus communities to get more readers for his blog posts. Google Plus is definitely an amazing platform for widening the reach. Thinking to spend more time at Google Plus from now.

    1. Nirmala Santhakumar

      Hi Mohit,

      Thanks for getting time to check Martin’s reply. He is an amazing blogger, Google plus expert and I’m reading his blog posts from a quite long. This increased my passion with Google Plus and wanna be active more over there.

      Good to know that you’re gonna spend much time on that popular social network. Stay tuned 🙂

  2. Hi Nirmala and Martin

    How Google+ is moving ahead of its peers very consistently is known to all.

    This is the only sharing at social media (I think) that search engines display directly in response to a search query. It shows the power of sharing at it which stands itself as a post for being indexed in at least Google.

    Great to know Martin achieved that much success in just two years time that shows his focussed way forward to achieve his goals. This is one of the biggest signs of successful people.

    Got to learn a lot more about the benefits of Google+ and so happy that without knowing that much features I am already so active over there and am part of several communities while running my two pages and one personl account.

    Thanks a lot Nirmala for bringing this wonderful blogger and social media expert to get him share his unique knowledge with us.

    1. Nirmala Santhakumar

      Hello Mi Sir,

      I’m delighted with your earlier presence for this post and your curiosity in checking the Martin’s answers is truly appreciated. He such a great blogging personality and I have learned a lot from his blog posts.

      Good to hear that you’re using Google Plus more effectively and yes, it has search engine benefits than other social networks.

      My pleasure to bring these kind of inspiring bloggers for my lovely readers, keep visiting 🙂

  3. Hello Martin and hi Nirmala maam,
    Martin is a really well-known personality for google plus strategies. I knew him but never interacted him.Its great I got to know more about him here.
    I am definitely looking forward to enhancing my career with google plus taking help of Martin
    s experience. 🙂

    1. Nirmala Santhakumar

      Hi Swadhin,

      Thanks for showing your presence here even in your busy writing task. Glad that you have already aware of him and I would suggest you to follow his active blogs to shine like a star in Google Plus.

      All the best for your future efforts to enhance your career, keep showing your presence 🙂

      1. Hello maam, thanks for the kind words. I definitely try to make some time for my favorite blogs and yours is one f them. Many times I see a update on FB or Google plus and think okay I am in mobile now, will check it when on PC and then forget lol.
        I will definitely get my hands on his blog and I am sure he has some awesome tips in store 🙂

  4. Hi Nirmala,

    Thanks for bringing Martin.This was a superb interview and it’s amazing to know that he started blogging from Google+ and now doing great.

    Got to know some good stuffs of Google+. Thanks for sharing.


    1. Nirmala Santhakumar

      It is essential for the bloggers to learn some valuable Google Plus stuff Ashutosh Jha. By keeping this mind, I’ve brought Martin for the loyal readers like you.

      I feel good that you came to know Martin through my post, keep visiting 🙂

  5. Hi Nirmala ma’am and Martin sir,

    I enjoyed reading this interview post. I am one of the biggest fan of G+ and I love it! The next one being Twitter. But G+ simply rocks!

    I liked the post anatomy and I have been using it and finding it effective as well.

    Thanks for sharing G+ tools and I like your blog design Martin. 🙂

    Thanks for sharing and bringing Martin sir at your blog. 🙂

  6. Hello Nirmala,

    Thanks a lot for bringing in Martin here. I have heard a lot about him, but have never came to know him so closely. I wasn’t taking Google plus seriously, but after reading this I think Google plus is what I need for driving in good amounts of traffic.


  7. Hi Nirmala,

    This is an informative interview for all of us. Martin is too much affected of Google+ and he tells how to make money with only Google+. Thank you for sharing this great information with us.

  8. Hi Nirmala

    Thanks for the amazing written share.I didnt knew that google plus has those many advantages.From now on taking google plus very seriously.

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